A multi-disciplinary design studio
LAI GAMES
CLIENT PROFILE
A global leader in the location-based entertainment industry, LAI Games creates award-winning arcade cabinets and immersive experiences for venues worldwide.
GLOBAL EXPOS:
Designing at scale
THE CHALLENGE
The arcade floor is a visually overwhelming battleground.
LAI Games needed to elevate their B2B marketing, trade show presence, and high-profile IP integrations to instantly cut through the noise.
THE SOLUTION
High-octane creative engineered to command attention.
Design sleek B2B sales catalogs, immersive trade show environments, and dynamic cabinet art for blockbuster IP collaborations (like Netflix) to maximize floor presence and drive player engagement.
THE CHALLENGE
The arcade floor is a visually overwhelming battleground.
LAI Games needed to elevate their B2B marketing, trade show presence, and high-profile IP integrations to instantly cut through the noise.
THE SOLUTION
High-octane creative engineered to command attention.
Design sleek B2B sales catalogs, immersive trade show environments, and dynamic cabinet art for blockbuster IP collaborations (like Netflix) to maximize floor presence and drive player engagement.
PROMO SIGNAGE:
High-impact IP
HOOK
INSTANT APPEAL
ENGAGE
PLAYER RETENTION
EARN
REVENUE IMPACT
By modernizing LAI Games' visual language across print, digital and physical environments, we transformed their B2B collateral into a powerful sales engine. The strategic environmental design and high-end IP integrations not only dominated trade show floors but directly contributed to increased product adoption and operator revenue.
Deliverables:
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Corporate Stationary Systems
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Trade Show Booth & Expo Graphics
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Product Catalogs & Corporate Print Material
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Logos & Branding for New Game Releases
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Social Media Layouts & Digital Advertising
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Video Editing & Motion Design
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AI-Enhanced Creative Workflows
BRAND IDENTITY SYSTEM
Social
By modernizing LAI Games' visual language across print, digital and physical environments, we transformed their B2B collateral into a powerful sales engine. The strategic environmental design and high-end IP integrations not only dominated trade show floors but directly contributed to increased product adoption and operator revenue.
Experiential
Bridging the gap between digital identity and physical space; building bold, interactive environments designed to stop traffic, command the convention floor, and plunge consumers directly into the center of the brand's world.
BRAND IDENTITY SYSTEM
Experiential
Experiential
By modernizing LAI Games' visual language across print, digital and physical environments, we transformed their B2B collateral into a powerful sales engine. The strategic environmental design and high-end IP integrations not only dominated trade show floors but directly contributed to increased product adoption and operator revenue.
Bridging the gap between digital identity and physical space; building bold, interactive environments designed to stop traffic, command the convention floor, and plunge consumers directly into the center of the brand's world.
