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SMILE DONUT: Logo, Packaging, Store interior, Website

Amidst the chaos, the hustle and bustle of everyday life. Why not find beauty in the everyday donut.

 

What's not to love about a truly great donut. Right? Who's with me!

 

A truly GREAT donut should make you smile. A large grin as if to say, "Yeah, this is a damn good donut."

We started with the logo and built out the brand with illustrative packing, interior design and apparel.

Have you smiled today?